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for: ‘April 29th, 2009’

Finding Out What Customers Value (Bank Branding Series – Post #1)

Some time ago, I created a slideshow on slideshare.net, entitled “Keeping Your Bank Brand Alive During A Recession”. It seems like the topic really struck a chord, as I received a lot of reactions from readers inside and outside of the industry. It is clear that, in these challenging times, during which major banking brands …

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