With the economic recession continuing to bite down hard, companies are increasingly trying to find clever ways of bringing their products to market or reducing their marketing expenditure. Whether you are a micro-startup looking for some good ways to stretch your advertising dollar, or an established player thinking about how to minimize costs, here are …
How George Clooney Can Help Build Your Brand
Yesterday, I went to get some coffee, when something very interesting caught my eye. In spite of this being the middle of the afternoon on a monday, the store was full of people patiently waiting in line to be served. Something that struck me even more was that the line was almost exclusively made up …
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