Yesterday’s announcement made by ING to spin off their insurance and investment management business hit markets like a torpedo, and sent its share price spiraling down by 18 %. As part of the deal struck with the EU, ING is forced to sell part of what is universally considered to be one of its crown …
Social Media In Finance: Who’s Afraid Of The Big Bad Wolf ?
Posted Oct 6 2009 by Ago
in Brand engagement, Branding, Customer Engagement, External Communication, Social Media with 2 Comments
Earlier this week, I received an e-mail pointing to an interesting blogpost about the adoption of social media in finance (or rather, the lack thereof). As I drafted a response with some further thoughts on the idea, I started wondering: how far along are financial institutions really on the social media adoption curve ?
The …
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